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"'NewJeans Gram' sold out just in an hour... "Repurchase" with 2 million won more"
While the limited edition of the LG notebook "Gram" was sold out in an instant and proved its popularity, and article selling it back at a premium of more than 2 million won was posted on the online used market, making headlines.
As soon as LG Electronics started selling 'LG-Gram style NewJeans Limited Edition Big Bunny' at 8 p.m. on the 1st, it set a record of selling 200 units in six minutes. NewJeans limited edition is a product that applies the rabbit design, the symbol of NewJeans to LG Gram.
The limited edition sold on the same day was 2.49 million won, and rabbit designs were also included in components such as 14-inch laptop products, mouse, and pouches, drawing much attention from fans even before its release.
From 9 p.m. on the same day, about an hour after it was sold out, posts selling "NewJeans Gram" began to be posted one after another on online used market platforms such as Secondhand Nara and Lightning Market.
As of the 2nd, the market price is set at 3.5 million won to 4.5 million won in middle and high countries, and even articles selling it for as much as 5 million won have appeared at the Lightning Market.
In response, several online communities said, "There are so many fans who wanted to buy it for the purpose of collection, but resellers are a social evil," "NewJeans is so popular," and "It's just the desired price for resellers." There are responses such as, "Will anyone really give me 5 million won?" "Since it's so successful, version 2 will come out soon," and "It's better to buy and attach that Bernie-shaped sticker goods."
Meanwhile, if you visit LG Electronics' pop-up store "Gram Style Lab," which will be operated at "Koja Seongsu Store" in Seongsu-dong, Seoul, until the 6th, you can see the real thing of New Jin'sgram. At 6 p.m. on the 6th, the last day of operation of the pop-up store, LG Electronics will also hold a NewJean's fan signing event for selected people, including event participants and customers who purchase the LG Gram-style NewJeans edition.
